MORE THAN….160 ways to GET bookings!!!

In the Direct Sales industry, bookings are at our centermost core.

Without bookings, there is no customer and without bookings…we won’t have a successful business.  Be willing to step outside your comfort zone, do what others wont, and you will find success!

So, how do you get bookings?  When I began my career in Direct Sales, I immediately stepped outside my immediate circle. I didn’t ask my friends and family to book a party, I got online and researched vendor events and/or boutiques.  For me, events are what got my business off the ground.  I participated in as many as I could squeeze onto my calendar.  It’s super important to keep in mind, vendor events are not about selling….leads, leads, leads.

In addition to vendor events, I applied several of the listed “Ways to GET BOOKINGS” into my routine and daily business.  As you’ll find, this list contains nearly 200 ways you can get bookings!  Think outside the box, be creative and imagine all the possibilities if you just step outside your comfort zone and a take a risk.  Hard work pays off!

  • Wear company logo wear to the gym when you work out
  • Post a flyer on the inside of bathroom stalls
  • Leave your card at local businesses
  • Purchase magnetic business cards or a roll of magnetic tape to add to existing business cards.  Hand these out to customers, prospects, or even affix them to random places with magnetic spaces
  • Keep a portable party in your car, never know when it may come in handy to show your product to a prospect
  • Keep a list of special requests and let those guest know when that product is on sale or is available
  • Suggest hosting a party to complete Christmas shopping without leaving home
  • Offer a booking bonus for hostesses who book on days or months you need and extra party
  • Give extra service and time to good customers-they will be repeat hostesses and potential consultants
  • Call at least two potential hostesses every night
  • Carry a note pad to jot down names as you think of them
  • Let guests keep a catalog or flyer, to keep on hand or pass around work
  • Love what you do! Smile!  Be excited to share!
  • Talk about upcoming specials
  • Send a catalog to a co-worker who has moved
  • Create a Facebook page for just your customers
  • Contact local schools regarding fundraiser opportunities
  • Contact local schools for vendor opportunities
  • Ask friends to have a party
  • Host an opportunity event
  • Wear your product
  • Set up a display at a customer appreciation event
  • Set up a display at a craft fair
  • Encourage regular customers to regularly plan a party
  • Open a phone book and randomly choose someone to send a Catalog to
  • Call your realtor with suggestions for new home packages
  • Offer to do a class for your local grocery store (food related companies)
  • Offer a bridal registry
  • Promote a bridal shows
  • Tell you hostess how much she saved by having her show
  • Set up a display at a mall (be sure to check your company policies first)
  • Give a catalog to the receptionist at your doctor’s or dentist’s office
  • Have your husband or significant other promote the products at work
  • Be friendly and enthusiastic
  • Give products as gifts
  • Give product as donations/raffles/auctions
  • Encourage hostesses to rebook a show in 6-9 months. She’ll get to see the new products at her next show
  • Share upcoming specials at shows and during phone calls
  • Treat hostesses to a special “Hostess Appreciation Tea” of “Hostess Appreciation Coffee”
  • Talk to 3 new people each day
  • At the beginning of your show, mention the hostess goal
  • ASK, ASK, ASK everyone you know
  • Host an office party
  • Call potential hostesses who postponed or never booked
  • Spend time every day working on some aspect of our business
  • Use open- ended questions, especially when dealing with booking concerns
  • Encourage your hostesses and guests to refer potential hostesses to you
  • Create a referral program and promote it
  • Encourage relatives to book a show
  • Hold an neighborhood Open House.  Invite your entire neighborhood – giving gifts to anyone who brings a friend from outside of the neighborhood
  • Offer personalized baskets for 3 days to everyone you meet. Find out their needs and build a basket around that then focus on an RSVP special offer (food related)
  • Create and offer theme parties i.e. flip flop parties, everyone in flip flops receives a special deal or prize
  • Follow through on every booking lead (VERY IMPORTANT!)
  • Use your products and recipes at home, office, camping, parties, etc. (food related)
  • Read sales, self improvement and positive thinking books for self confidence and to think “outside the box”
  • Use your business cards as bookmarks in library books, include them with payments in your bills if applicable
  • Put an ask me button on your purse or coat
  • Advertise in your Alumni newsletter and or local newspaper
  • Create a corporate gift program-a few products in 3 gift basket, 3 price ranges and suggest to corporations as a gifting option
  • Print a voucher for a freebie or party gift on the back side of your business cards. Everyone loves a freebie! Make a plan to give out 3 business cards face to face every day, and get 3 cards in return
  • Leave business cards on bulletin boards
  • Leave catalogs at doctor offices, hospital waiting room, mechanic’s waiting room, dentist office laundromats, University campuses, day care center,  library, veterinarian’s office, dry cleaner, local grocery store
  • Hang catalog from vehicle
  • Leave business card on vehicles
  • Utilize local businesses, offer a free product for allowing you to place your catalog at their checkout
  • Use your catalog not your business card
  • Run for public office and meet TONS of potential hosts!
  • Offer yourself as a FREE public speaker
  • Start a campaign to offer yourself as bridal shower organizer/presenter.
  • Stop in at bridal shops regularly and ask them if you can be their go-to person.
  • Swap business services with other consultants
  • Attend fairs, expos, food festivals as a vendor
  • Participate in a job fair-set up a booth
  • Hang out at the (kitchen tool, makeup, toy, etc.) aisle at your local department store and strike up conversations
  • Have an open house (but call it a practice show) & invite everyone you meet for 3 weeks before the show (get follow-up numbers)
  • Have the hostess tell why she decided to host a show
  • Carry a notepad to jot down names as you think of them
  • Don’t be shy talking about your products or your business
  • Smile when talking on the phone
  • Attend fairs, expos, food festivals as a guest and network with the vendors
  • Check out ads (online and off) for those who offer daycare in their homes. A lot of home daycare providers are interested in Fundraisers!
  • Start your own local TV show on Community Access TV or a YouTube Channel – or both!
  • Hang posters on community bulletin boards
  • Send a press release out once a month
  • Change hair, nail, spa salons every time you go
  • Hold a transition party when the catalog changes: open your products at the show
  • Send a catalog to consultants of other companies you know or Exchange bookings
  • Place a catalog in the teachers lounge at your child’s school
  • Place a catalog in the employee lunch room
  • Do video tape shows, instead of catalog shows
  • Hold A WOW Party: Within One Week everyone knows what they are doing next week!
  • Put up fish bowls/prize drawings at businesses
  • Set goals and review them constantly on numbers of people to connect with. Post them where you can see them
  • Use hostess benefits flyers
  • Join a Chamber and take advantage of all the membership benefits
  • Visit Chamber of Commerce networking events as a guest
  • Attend a networking meeting
  • Join in with consultants from other companies and hold an open house!
  • Ask if you can put samples/catalogs in new mom bags that are frequently given in OB GYN offices
  • Hold a special drawing or monthly drawings at a local hair salon/fitness club
  • Be willing to share the business opportunity—- if you don’t someone else will
  • Call anyone who has said “maybe” or “sometime”
  • Advertise in football or musical programs
  • Mention Hostess half price gifts and other benefits at least three times per party.
  • Donate a basket to a local radio station to give-away during special promos (mother’s day).Get a book at the Chamber of Commerce for non-profit organizations
  • Offer your services at the community center, Spanish center, etc.
  • Trade home parties with other consultants in other companies
  • Promote kids birthday parties (you are the entertainment)
  • Help the girl/boy scouts get badges
  • Do fundraiser shows in front of the grocery store
  • Strike up conversations at McDonald’s play land, parks
  • Soccer/sport tail gate parties
  • Give out gift cards or contact info on Halloween with the candy
  • Include contact information on the back of your holiday cards
  • Run a weekly/monthly/quarterly prize drawing and invite people you meet out and about to join
  • Carry little gift bags everywhere you go to hand out (always get contact info when you give a gift)
  • Stop at every car wash/bake sale fund-raiser; buy something then ask about their cause
  • Set up a table at your bank: many banks have a ‘highlight a local business table’ so start a campaign to inquire
  • Have a contest with the guests at your show to see who can come up with the most names & numbers of people to try the product. The one with the most names wins a free gift. (Make sure to follow up on All names)
  • Routinely perform “Out Of The Box” calls to check in, be sure they are using their items and offer use and care advice
  • Put current catalog in your neighbor’s door…include a 10% off coupon or Gift Card
  • Advertise in your church bulletin
  • Host a show before or during a PTA Meeting
  • Mail out catalogs and a wish list
  • Host your own show. Could even be a fundraiser for your favorite charity
  • Get a list from Welcome Wagon. New people may be looking for a consultant or a new job in this area.
  • Offer your demo services at stores, gyms or other related businesses to provide value to them (food/nutrition)
  • Take your product with you to events whenever possible
  • Advertise in football or music programs, alumni newsletters
  • Contact your local gym or YMCA and ask if they have a customer appreciation event you can set up at
  • Take a recipe to every potluck and include your business card on the recipe
  • Trade services/referrals with other direct sales consultants in non-competitive companies by handing out each others mini-brochures
  • Set goals and review them constantly, post them where you can see them
  • Start an email mailing list of customers who want to know what the monthly specials are, Don’t forget to mention the hostess specials, if there isn’t one create one
  • Use open ended questions, especially when dealing with bookings
  • Tape a flyer to your neighborhood mailboxes
  • Go to a local coffee shop with a small amount of product and use their WiFi to work and draw attention to your items
  • Meet customers at a food establishment with your product
  • Use your products and samples at home, office, camping, parties, etc..
  • Use postcards and or newsletters to continue to spark interest
  • Follow up phone calls to particularly interested guests. They may decide later to host
  • Don’t be shy talking about your products or business
  • Contact colleges for opportunity events & you will get bookings too
  • Wish 2 people happy birthday every day in social sites using birthday coupons & include a bookings up sell
  • Contact past purchasers about appropriate upcoming specials based on their past purchase
  • Pamper a business Day at your dentist, doctor, or any business
  • Go to sports events and connect with the band booster clubs
  • Tape your grocery list to a catalog to go shopping with
  • Schedule your own shows in restaurants or bars for fund-raisers, multiple hosts or just for fun (Motorcycle clubs love bar shows!)
  • Have you and your family members wear a promotional T-shirt
  • Hold a Christmas Shopping Show for men (or for Mother’s Day)
  • Offer a Christmas wish list to your guest and then call the gift giver and tell him what the guests wants
  • Start an E-mail address book of customers who want to know what the monthly specials are; don’t forget to mention the hostess specials. If there isn’t one, create one!
  • Have custom note cards made with your business info on the back (or use a service for sending cards that customizes them for your business)
  • Move into new neighborhoods by offering a get to know the neighbor residential community show
  • Offer “last week of school” teacher shows to celebrate all the teachers who have a birthday, baby shower or wedding over the Summer
  • Offer entertainment workshops or fundraisers to apartment complexes
  • Hold a customer appreciation New Year’s party or holiday party the last week or the first week of the year
  • Ask the manager of apartment complexes or condo communities if you can distribute fliers
  • Hook up with the local welcome “wagon” and put something in their basket (It is not called that any more but many communities have one)
  • Follow up phone calls to particularly interested guests. They may decide later to have a show
  • Review orders from past shows – who have bought frequently, etc.
  • Be prepared to answer questions about your work, know what you do and why you do it
  • Join MeetUp.com groups in your business niche or hobbies
  • Review orders from the past parties –who have bought frequently, etc.
  • Be prepared to answer questions about your work
  • Write down names of people who owe you a favor and then follow up
  • If your company allows it use FaceBook, Twitter and LinkedIn, Pinterest (all social sites) use them consistently… they really work!
  • If your company allows it, start a blog to share about your products, opportunity and services
  • Ask the hostess for the names of 2 guests who didn’t make the show
  • Find Business With Text Message
  • Brand your car with a magnet or a decal and be loud and proud in a roving billboard!
  • Create a system of texting for bookings to one contact group per week – every week!
  • Put an ad in your local paper or community bulletin merchant buy-sell-trade paper
  • Offer retirement home or assisted living parties for holiday shopping
  • Put your company name on your mail box
  • Write “Ask Me For A Brochure” on one of your company logo bags, fill it with catalogs and take it everywhere you go
  • Hold one plus 2 coffee break parties with 2 friends. (The host invites a friend and meets with you for 30 minutes.)
  • Take one idea from this list of direct sales bookings ideas and implement a new 1 or 2 each week in a strategic action plan
  • Carry small children’s gift (dollar store) with you, wrapped in simple tissue with a bow. Attach your gift card to the outside and offer to parents of crying children in your local store while shopping. They won’t forget you! You might even say, “Talk to me about a prepaid vacation for you and your family.”

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